The brief from Cook & Associates’ client, Ultra Electronics Holdings plc, for the 2013 DSEi show in London was to do something dynamically different…. In the past, the internationally successful defence, security, transport and energy company had focused on exhibiting its individual business lines. For this year, the approach was to focus on the full portfolio of defence and security solutions, centred around customer need.
cook_web_adminUltra Electronics at DSEi 2013 – Creating a dynamically different presence
The Aerospace Industries Association (AIA) is the US’ premier trade association, supporting more than 300 major US aerospace and defence manufacturers and with a history spanning nearly a century. Visit any of the world’s major air shows and you will find the AIA in place, providing essential services to enhance the whole US experience – from a mess hall for the aircrews demonstrating the latest aircraft, and a home base for US industry and government personnel, to hosting events and generally promoting US military capabilities.
cook_web_adminPromoting the US Aerospace and Defence Industry – with the AIA
They say that business is all about establishing a good relationship, and that has certainly been true for Cook & Associates’ project activity with FLIR Systems over the past 18 months. From an initial exhibition stand build for IDEX in 2011, the partnership has steadily grown with Cook & Associates becoming the company’s official international trade show house in 2012.
The hallmark of Kallman Worldwide is to provide an environment for exhibitors to establish and maximise international recognition, via its well-organised national chalets or pavilions at leading international trade shows. For U.S. companies, the benefits are clear – a fast-track event strategy that provides a top quality environment from which to do business. From first-time events to long-established ‘mega-shows’ in the UK, Middle East, Latin America and Asia , Kallman Worldwide focuses on providing a complete exhibit package that is backed up by some 50 years’ industry knowledge, international trade relationships and a slick promotional machine.
cook_web_adminThe Kallman Concept – Shared Innovation on the World Stage
We celebrated our 10th consecutive Farnborough Airshow this year, with an impressive project list and over 2000 sq metres of exhibition space under management. Over the past consecutive ten Farnborough Air shows, Cook & Associates has represented many of the world’s leading aircraft manufacturers and specialist suppliers – Gulfstream, Spirit AeroSystems, Crane Aerospace & Electronics, AIA and Hawker Beechcraft to name a few. For 2012, our brief involved a total of seven exhibits and five chalets, including constructing the ‘airport of the future’ for headline sponsor FLIR Systems to demonstrate its integrated airport security solutions.
Design excellence is at the core of Cook & Associates’ services. Interpreting a client’s brief into a creative, practical and sustainable design is every project’s starting point, underlining the critical importance of the designer’s role in the process. Cook & Associates strives to maintain a high level of available design resource and, partly triggered by an increasing workload, has recently taken steps to expand its design team.
2012 marks the 10th Farnborough Airshow for Cook & Associates, with this year’s high profile projects comprising 7 exhibits and 5 chalets. Over the past consecutive ten Farnborough Air shows, the company has represented many of the world’s leading aircraft manufacturers and specialist suppliers – including Gulfstream, Spirit AeroSystems, Crane Aerospace, AIA and Hawker Beechcraft. For 2012, the brief includes constructing the “airport of the future” for headline sponsor FLIR Systems to demonstrate its integrated airport security solutions. Cook & Associates is also managing the 600-metre square, double-storey Kallman Worldwide US chalet, as well as creating 5-star comfort in the luxurious Qatar Airways chalet. Cook & Associates is flying high for the 10th airshow running!
cook_web_adminExhibiting Excellence at 10 Consecutive Farnborough Airshows
Cook & Associates created a high impact stand for Universal Weather & Aviation at this year’s inaugural ABACE China event, which took place in Shanghai. The brief was to deliver a best value solution, with Cook & Associates using its local expertise to handle the stand construction and with on-site project management handled through its Asia-Pacific office. Cook & Associates has been actively involved at the world’s leading business aviation expos since 1994 – including NBAA, EBACE, MEBA, LABACE and Business Airport World Expo.
cook_web_adminABACE China 2012 – Designing for the inaugural event