Double Win for Cook + Associates

23 Apr, 2021

Cook + Associates is celebrating! We have  won not one but two Resilience Awards from the World Exhibition Stand Awards for our virtual event with Dassault Systèmes. The Resilience Awards were launched as a special edition and preview to the world Exhibition Stand Awards 2021 to celebrate the innovations implemented by the event industry in response to the impact of the pandemic over the past year. The awards highlight event agencies pivots, adaptions, innovations and new products/activations.

When the Pandemic broke out last year, we accelerated our long-standing investment in virtual event alternatives and launched our Exhibition 3.0 toolkit. From 360 spaces to AR presentation stages, we wanted to create flexible, custom-created solutions for a wide range of clients. We channelled our energy into weeks of development, to create an exciting new platform that we shared the world in May 2020.  Just one year later and it’s an award-winning solution! We are so excited to have been awarded Platinum status in both Best Pivot to Virtual for a Client and Best Client Solution for a One-Off Event.

The Dassault Systèmes Virtual Experience acted as an essential alternative platform to last year’s cancelled Farnborough International Airshow, with the inspiration being to maintain a totally interactive experience for customer groups – reflecting how they would have converged on the physical show floor. Our innovative solution was to mix live presenters with explanatory augmented reality technical content, requiring a secure, robust and simple conferencing platform, seamlessly connecting attendees from remote locations all around the world. Read more about the event here.

A huge thank you to World Exhibition Stand Awards and their judges as well as Dassault Systèmes and the team here at Cook + Associates.

Congratulations to all the other winners, check them out here.