by Anna Bray | Apr 16, 2025 | Insightful Blogs
Coachella has always been a melting pot of music, fashion, and cultural trends—but in 2025, it was also a masterclass in experiential marketing. As the internet-dubbed ‘Brandchella’ returned to the stage this past weekend, some of the world’s most recognisable...
by Anna Bray | Sep 20, 2023 | Technology
Pushing the Immersive Experience – where are VR and AR taking us? As a brand experience agency, our expertise lies in challenging perceptions and introducing new visions. As such, AR and VR have become essential tools in our event armory over the last 8 years,...
by Anna Bray | Sep 6, 2023 | Community
For the past 25 years, Cook + Associates has been supporting a very special charity – ‘Our Aim Appeals’. The charity focuses on supporting children and families with life-threatening and life-limiting medical conditions, providing funding for...
by Anna Bray | Jul 13, 2023 | Insightful Blogs, Work
For every business, large or small, there is one common denominator that today takes centre stage – the role played by sustainability. Organisations around the world have come to recognise that being sustainable is intrinsic to corporate success, providing the key...
by Anna Bray | May 31, 2023 | Cook + Associates, Work
With Paris Air Show just around the corner and an exciting summer season ahead of us, we’re looking back on some of the highlights from our Spring agenda. At the top of our list is our amazing new immersive experience for Qatar Airways (QA), named the “Gateway to the...